Wednesday, November 7 • 9:45am - 10:15am
Keynote: Jennifer Saenz, Chief Marketing Officer at Frito-Lay North America

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At Frito-Lay, everything starts with digital. Jennifer will share how her teams reach and engage consumers across all their brands, while still staying true to each brand’s purpose.

avatar for Jennifer Saenz, Frito-Lay North America

Jennifer Saenz, Frito-Lay North America

Jennifer Saenz is senior vice president and chief marketing officer of Frito Lay North America. She leads marketing for the PepsiCo snacks portfolio -- a $14 billion division. Jennifer has oversight for brand marketing, innovation, strategic insights, design, and media.She has led... Read More →

Wednesday November 7, 2018 9:45am - 10:15am
Main Stage, ACL Live at The Moody Theater

Attendees (297)